Why is Cinema Advertising Essential ?

• One of the FASTEST GROWING advertising medium
• The advertised brand and company IMAGE IS BOOSTED by the association with movies
• On screen and lobby ads can use full SIGHT, SOUND AND MOTION to INCREASE AD RECALL.
• FREQUENCY REPETITION of the message ensures that moviegoers see and remember your ad, building high brand awareness.
• It delivers your message to a CAPTIVE audience in a POSITIVE FRAME OF MIND. LOW DISTRACTION in the cinema (no mobile phones, no talking and fully-attentive crowd)

Cinema Admission

(LFS & MM2 Combined in Malaysia)

• 2013 = 4 Million
• 2014 = 4.8 Million
• 2015 = 5.4 Million
• 2016 = 6.5 Million
• 2017 = 8 Million

LFS CINEMAS & MM2 CINEMPLEX

• 26 locations with 139 screens (LFS & MM2 combined)
• More than 24,000 seats
• 3rd largest cinema chain in Malaysia
• 8 million viewers in 2017
• The lowest price ever for cinema ads!
• The best way to advertise your product to reach a captive audience
• They will leave with your brand in mind!